Problem Definition
The storyboard above was made to clearly define the problems our group aims to solve. These problems come from two sides, the customers and local shops and farmers. People often prefer to buy fresh and local produce, but are not familiar with any of the local farms and businesses, and if they want to buy locally produced goods, they would have to travel a long distance to get all the items they need. The local shops and farmers on the other hand have the problem that their customer base is limited to people that already know their business, or happen to stumble upon them. Because mostly, their consumers live close to their farms. But these local shops would probably like to sell their products also to people that live outside of this region, like in bigger cities. With The Local Food Van we aim to solve these problems.